I have to confess that I had a little chuckle when I heard that Labour's twitter tsar and Bristol East Labour candidate, Kerry McCarthy (@kerry4mp) had got in a bit of trouble for blabbing about postal vote openings. Her online hubris is a wonder to behold.
It was she who claimed that Labour didn't need any money, or volunteers, or electoral support because they had twitter! Her belief that micro blogging is a game changer may or may not be true but the more important point is that whatever the technology most of the old rules apply.
"Mean what you say and say only what you mean" is a pretty good starting point. If it is rude, insulting or illegal to say something out loud then it will be rude, insulting or illegal to put it on your blog or on twitter. Assume that if you say it or write it could be on the front page of the papers so that if you don't want to see it there, don't say it or write it.
By the way, if my blogging has been a bit light recently it's because I've been spending quite a bit of time stuffing envelopes, delivering leaflets, knocking on doors, talking to voters etc. because when it comes down to it that's how you win elections. New media is the icing on the cake, not the cake itself.
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